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Flying Changes

When a brand is more than just a brand - it's a Statement!

THE STATEMENT!

A beautifully tailored, tastefully designed, well fitting coat, says so many things, not just to the onlookers, but most importantly to the riders themselves.

It gives them a sense of self belief, a sense of self worth and inner strength, a feeling that on that day, they have the ability to achieve their goals, without compromise.


Design Studio

Sarah is the founder and director of Flying Changes Bespoke Jackets and Tailcoats.
She is an International Dressage Trainer, Grand Prix rider and BD listed judge.

A brand that was founded from her own personal experience, that a well fitting, beautifully tailored coat, really is performance related.

Charlotte Dujardin CBE
“ When competing at this level, it's important that I feel completely comfortable in the products I choose to wear and that I feel elegant as I ride. 

These jackets are of exceptional quality and beautifully tailored so they deliver on that too. 

Often imitated but never equalled, these  jackets are simply incomparable in my opinion, as is the passion of the founder behind them - I would choose nothing else!” 
Home Page
Australian Team Coats
W.E.G. 2022
 "Working alongside both Lillie and Sarah has made this partnership so easy and straight forward. Having such a short turn around in time to have the jackets designed and produced for the Australian Jumpers at the World Championships in Herning 2022 was remarkable.
Lillie by Flying Changes has been incredibly professional to deal with and the quality of jackets they have produced from the design, fabric and the fit has been exceptional.
We look forward to working with Lillie and Sarah in the future to ensure our jumpers look incredible in the ring". 

Todd Hinde 
Australian High Performance Jumping Manager



Design Studio
Lillie Keenan 

International SJ USA
 " I have tried so many different brands (customized and off the rack) and nothing has come close to fit that my Flying Changes jacket has given me. The quality of the tailoring and the fabrics, is in my opinion, totally unparalleled. This jacket gives me confidence when I wear it. I don't want to take it off! 
Home Page
Joe Stockdale 
International SJ GBR
"I chose to design and wear Flying Changes jackets because they are so comfortable to wear in any temperature or climate, you only need one jacket for all year round! The technical fabric feels really light and moves with me, keeping me warm and dry or cool whatever weather I am competing in.
It always looks so smart and fits perfectly. On top of all of that I can have fun designing my own or my sponsors colours with different trims and all of the statement linings to choose from. Why be the same when you can be an Individual for around the same cost as some off the peg jackets.
My Dad wore Flying Changes jackets, they are worn by everyone from amateur riders to Olympians and I am working with Flying Changes to continue to innovate and test so that you can always be assured of the best quality jacket for whatever you are doing."
Kitty King 

Olympic GBR Event Rider

I love competing in my Flying Changes jackets, I feel super smart before I get on a horse which straight away puts me in the right mindset. The jackets are so well cut, with great fabrics, so I feel free and unrestricted when I’m riding.”
Lottie Fry Team GBR
" I was so impressed with the fit and quality of my team tailcoat, that I immediately re-ordered another one, in black and silver, to wear whilst competing the stallions."

When you are selected by the National Equestrian Federation from 6 Nations, to design, produce and tailor the coats for their most elite riders, to wear in the most important competition of their lives - you know you’ve got it right!

" Having used Flying Changes for the production of our Team coats for the Rio Olympic and Paralympic Games, the attention to detail, excellant service adn genuine desire to produce the perfect coat was second to none.

Sarah and her team are truly committed to producing lovely pieces, the style ad fit of each and every jacket was outstanding".
Sarah Armstrong, Ex - Head of Performance Operations BEF
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Click the link below to find informative blogs on all aspects of customised tailoring

OUR JOURNAL

Flying Changes

When a brand is more than just a brand - it's a Statement!

THE STATEMENT!

A beautifully tailored, tastefully designed, well fitting coat, says so many things, not just to the onlookers, but most importantly to the riders themselves.

It gives them a sense of self belief, a sense of self worth and inner strength, a feeling that on that day, they have the ability to achieve their goals, without compromise.



Free Online Course with Helen Davies - Rezone Coaching

Sarah is the founder and director of Flying Changes Bespoke Jackets and Tailcoats.
She is an International Dressage Trainer, Grand Prix rider and BD listed judge.

A brand that was founded from her own personal experience, that a well fitting, beautifully tailored coat, really is performance related.

Free Online Course with Helen Davies - Rezone Coaching
Lillie Keenan
International US SJ 
Home Page
GBR Event Team
W.E.G. 2018 
Homepage
Charlotte Dujardin CBE
Olympic Gold medalist 
Home Page

When you are selected by the British Equestrian Federation and 5 other Nations, to design, produce and tailor the coats for their most elite riders, to wear in the most important competition of their lives - you know you’ve got it right.


This is in a world where:

* Products are “performance-related” and medals depend on them.


* “Marginal Gains” isn’t just a slogan - they really count.


* Compromise isn’t an option.


Chosen because our products outperform the rest, our expertise is unparalleled and our service can be 100% relied upon.


“Often imitated but never equalled, these jackets are simply incomparable in my opinion, as is the passion of the founder behind them - I would choose nothing else!” - Charlotte Dujardin CBE

Free Online Course with Helen Davies - Rezone Coaching

Flying Changes

When a brand is more than just a brand - it's a Statement!

THE STATEMENT!

A beautifully tailored, tastefully designed, well fitting coat, says so many things, not just to the onlookers, but most importantly to the riders themselves.

It gives them a sense of self belief, a sense of self worth and inner strength, a feeling that on that day, they have the ability to achieve their goals, without compromise.



Free Online Course with Helen Davies - Rezone Coaching

Sarah is the founder and director of Flying Changes Bespoke Jackets and Tailcoats.
She is an International Dressage Trainer, Grand Prix rider and BD listed judge.

A brand that was founded from her own personal experience, that a well fitting, beautifully tailored coat, really is performance related.

Free Online Course with Helen Davies - Rezone Coaching

When you are selected by the British Equestrian Federation and 5 other Nations, to design, produce and tailor the coats for their most elite riders, to wear in the most important competition of their lives - you know you’ve got it right!


This is in a world where:

* Products are “performance-related” and medals depend on them.


* “Marginal Gains” isn’t just a slogan - they really count.


* Compromise isn’t an option.


Chosen because our products outperform the rest, our expertise is unparalleled and our service can be 100% relied upon.




Home Page
Free Online Course with Helen Davies - Rezone Coaching

Flying Changes

When a brand is more than just a brand - it's a Statement!

THE STATEMENT!

A beautifully tailored, tastefully designed, well fitting coat, says so many things, not just to the onlookers, but most importantly to the riders themselves.

It gives them a sense of self belief, a sense of self worth and inner strength, a feeling that on that day, they have the ability to achieve their goals, without compromise.



Free Online Course with Helen Davies - Rezone Coaching

Sarah is the founder and director of Flying Changes Bespoke Jackets and Tailcoats.
She is an International Dressage Trainer, Grand Prix rider and BD listed judge.

A brand that was founded from her own personal experience, that a well fitting, beautifully tailored coat, really is performance related.

Free Online Course with Helen Davies - Rezone Coaching
Charlotte Dujardin CBE
 
“ When competing at this level, it's important that I feel completely comfortable in the products I choose to wear and that I feel elegant as I ride. 

These jackets are of exceptional quality and beautifully tailored so they deliver on that too. 

Often imitated but never equalled, these  jackets are simply incomparable in my opinion, as is the passion of the founder behind them - I would choose nothing else!” 
Design Studio
GBR Event Team
W.E.G. 2018 
“ Having used Flying Changes for the production of  our Team coats for the Rio 2016 Olympic and Paralympic Games , the attention to detail, excellent service and genuine desire to produce the perfect coat was second to none. 

Sarah and her team are truly committed to producing lovely pieces , the style and fit of each and every jacket was outstanding”. 

Sarah Armstrong, Ex - Head of Performance Operations BEF
Homepage
Carl Hester MBE
"To put on a tailcoat is so much more than putting on a piece of  competition wear. It always feels like the moment when all the years of training finally reach a point that you can be proud of. 
I have been working with Flying Changes for many years now and the coats are simply incomparable. They have been worn in many of our career defining moments. The possibilities to customise and create the coat you have always envisioned is a lovely experience, alongside working with one of the nicest teams I have ever known."
Design Studio

When you are selected by the British Equestrian Federation and 5 other Nations, to design, produce and tailor the coats for their most elite riders, to wear in the most important competition of their lives - you know you’ve got it right!


This is in a world where:

* Products are “performance-related” and medals depend on them.


* “Marginal Gains” isn’t just a slogan - they really count.


* Compromise isn’t an option.


Chosen because our products outperform the rest, our expertise is unparalleled and our service can be 100% relied upon.




Free Online Course with Helen Davies - Rezone Coaching

Flying Changes was founded in 2012 by Sarah Cheetham, a law graduate and professional International dressage rider, trainer and BD listed judge.

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