When a brand is more than just a brand - it's a statement.

Our tagline says it all: The Choice of Champions. If you compete at the highest levels, or simply want the confidence that comes from being outfitted like those at the top of their game, Flying Changes is dedicated to giving you the quality, design and fit to do your best in the show ring.

And whether you choose one of our ready-made show jackets or tail coats, or partner with us to tailor-make a garment with every design detail chosen by you, we’d consider it an honour to count you among our 1,000s of delighted clients, worldwide.

Achieving Peak Performance Free Online Course

Our Products are “performance-related” and medals depend on them!

Chosen because we outperform the rest, our expertise is unparalleled and our service can be 100% relied upon.

Carl Hester MBE
"To put on a tailcoat is so much more than putting on a piece of  competition wear. It always feels like the moment when all the years of training finally reach a point that you can be proud of. 
I have been working with Flying Changes for many years now and the coats are simply incomparable. They have been worn in many of our career defining moments. The possibilities to customise and create the coat you have always envisioned is a lovely experience, alongside working with one of the nicest teams I have ever known."
GBR Event Team WEG 2018
“ Having used Flying Changes for the production of  our Team coats for the Rio 2016 Olympic and Paralympic Games , the attention to detail, excellent service and genuine desire to produce the perfect coat was second to none. 

Sarah and her team are truly committed to producing lovely pieces , the style and fit of each and every jacket was outstanding”. 

Sarah Armstrong, Ex - Head of Performance Operations BEF

Charlotte Dujardin CBE
“ When competing at this level, it's important that I feel completely comfortable in the products I choose to wear and that I feel elegant as I ride. 

These jackets are of exceptional quality and beautifully tailored so they deliver on that too. 

Often imitated but never equalled, these  jackets are simply incomparable in my opinion, as is the passion of the founder behind them - I would choose nothing else!” 

Follow us