Start Your No-Obligation Tailoring Journey
Whether you ride locally or internationally, we can guide you through sizing, remote fitting, shipping, duties and timelines - with no pressure and no obligation.
We are remote fitting specialists & we ship priority concierge - all taxes and duties paid.
In a sport of marginal gains, your attire is either performance equipment - or interference.
Our Patterns are Created by Riders
Engineered for riders in motion. We understand that rigid construction restricts freedom - limiting not only your movement, but your ability to stay fully present and ride at your best.
Intelligent Design
A gapping waist or tension through the back is not just an aesthetic flaw - it creates visual noise for the judge and distraction for the rider. A compromised silhouette obscures the clarity of your aids and the stillness of your seat.
Designed to Empower
Confidence is not optional - it is a technical requirement. Your coat should feel like armour: supportive, secure, and silent. The moment you become aware of it, it is already working against you.
This is not simply a matter of style.
It is a matter of performance, precision, and presence.
THE STATEMENT
At Flying Changes, we believe that a beautifully tailored, tastefully designed, and perfectly fitting coat says as much to the rider as it does to the onlookers. For us, a jacket is not merely a piece of competition wear; it is an engineered tool for peak performance that provides a sense of self-belief, self-worth, and inner strength. It is the feeling that on any given day, you have the ability to achieve your goals without compromise.
The Precision Fit Protocol
We combine 3D AI scanning, existing garment analysis, and personal style metrics, designed to achieve an exceptionally accurate fit.
Simple video guides included. No specialist knowledge required.
Simple video guides included. No specialist knowledge required.
Sarah Cheetham is the founder and director of Flying Changes Bespoke Jackets and Tailcoats.
She is an International Dressage Trainer, Grand Prix rider and BD listed judge.
A brand that was founded from her own personal experience, that a well fitting, beautifully tailored coat, really is performance related.
"As a rider and a judge, I know that true confidence in the arena begins with a silhouette that never compromises. We don't just tailor jackets; we engineer the authority you need to perform at your absolute best." - Sarah Cheetham
She is an International Dressage Trainer, Grand Prix rider and BD listed judge.
A brand that was founded from her own personal experience, that a well fitting, beautifully tailored coat, really is performance related.
"As a rider and a judge, I know that true confidence in the arena begins with a silhouette that never compromises. We don't just tailor jackets; we engineer the authority you need to perform at your absolute best." - Sarah Cheetham
By merging her own experience with the elite technical insights of Lillie Keenan and Joe Stockdale, we have redefined the performance coat. Our collections for Dressage, Jumping, and Equitation are built on a foundation of unrestricted shoulder freedom and structural integrity.
Using our signature high-recovery technical fabrics, we provide the 'Old World' bespoke drape with the 4-way stretch required for the world’s most demanding tracks. Experience the freedom of bespoke."
The Athlete’s Edge
Our 3 Pathways to Purchasing online
True performance is found where master-craftsmanship meets athletic precision. Flying Changes provides three distinct pathways to elevate your competitive presence, ensuring that every rider - from the rising talent to the Olympic professional - commands the arena with absolute technical confidence.
Pillar 1: The RTW Collection
Our 3 Pathways to Purchasing online
True performance is found where master-craftsmanship meets athletic precision. Flying Changes provides three distinct pathways to elevate your competitive presence, ensuring that every rider - from the rising talent to the Olympic professional - commands the arena with absolute technical confidence.
Pillar 1: The RTW Collection
Immediate performance. No compromise.
Our ready-to-wear collection is built using the same design principles as our bespoke coats - engineered for riders in motion, not mannequins.
Crafted in our signature Kinetic-Stretch fabric with intelligent pattern cutting, elite, European tailoring, these jackets offer freedom, structure, and a refined silhouette straight off the rail.
Pillar 2: The Signature Custom Collection
Proven design. Personalised to you - perfect if your RTW choice is currently unavailable in your size
This pathway is built around our established signature designs - styles we know work, refined through real riders in motion.
There’s less to figure out, because the foundation is already proven. You simply personalise the details - collar, cuffs, pockets, buttons - to make it your own.
It offers the perfect balance of confidence and creativity:
a design you already love, tailored to reflect you.
The investment remains the same as ready-to-wear, with the added benefit of personalisation - your time is rewarded with a piece that feels uniquely yours.
Lead time: approximately 4 weeks.
Pillar 3: The Fully Bespoke Commission
Engineered around you. Without compromise.
Our fully bespoke service is built entirely around your body, your proportions, and how you ride.
Every element - from pattern to balance to final detailing - is developed from the ground up to create a garment that moves seamlessly with you and enhances your presence in the arena.
This is not simply a jacket.
It is a technical piece of equipment, designed to perform at the highest level.
In elite sport, your attire is your equipment.
Each discipline carries distinct technical demands - from the classical precision of Dressage and the power of the Jumper, to the refined, traditional etiquette of the Hunter ring. Our tailoring is engineered for your sport’s unique requirements.
Select your discipline to begin your journey.
Each discipline carries distinct technical demands - from the classical precision of Dressage and the power of the Jumper, to the refined, traditional etiquette of the Hunter ring. Our tailoring is engineered for your sport’s unique requirements.
Select your discipline to begin your journey.
We're here to Help
We know this can feel overwhelming…
That’s where we come in.
Not sure where to start?
• Sizing guidance for standard jackets
• Advice on fabrics and design options
• Support for bespoke commissions
Whether you need a quick email answer or a complimentary video call, we’re here to help make the whole process feel easy and enjoyable.
That’s where we come in.
Not sure where to start?
• Sizing guidance for standard jackets
• Advice on fabrics and design options
• Support for bespoke commissions
Whether you need a quick email answer or a complimentary video call, we’re here to help make the whole process feel easy and enjoyable.
Click the link below to find informative blogs on all aspects of customised tailoring
